Yext Tags Cracks Self-Serve SMBs? #ILMEast

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by andrewsho

UPDATE 11.25.12:

Since I wrote this over a year ago, a lot has changed.  Yext has pivoted its business away from pay-per-call to business listings management to help you manage your yellow pages listings from a single dashboard.  The service is called Yext PowerListings.

Yext Powerlistings can automatically update your business’ information across 50+ of the top local search sites out there including Yelp, Yahoo Local, SuperPages and more.  They also now do review monitoring. It’s not free, but the amount of time it can save you is huge.  Check it out here.

Here’s their fancy graphic showing where they send their data:

Full Disclosure: I get paid every time someone buys a Powerlisting via the above link. It’s not much, but it helps keep the lights on at the blog – and I do think it’s a great service. Ok, end of shill…

I am sitting on the floor near a power outlet with Howard Lerman of Yext who just walked me through the self-serve UI for Yext Tags. Howard claims that since the service launched on Jan 1, 2011 they have signed up over 1,000 self-service advertisers for Yext Tags. While we were talking he showed me an order for $299 that had just come in. I thought the UI was pretty great so I thought I would share it with you guys here:

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