Will Marissa Mayer Go Loco For Yahoo Local?

I always get them confused…

Now that Marissa Mayer is taking the helm at Yahoo!, I wonder if this means Yahoo Local is going to get some much-needed attention.

A few years ago, an insider told me that Yahoo Local got nine million daily visits just from Google. That number has almost certainly declined, but I’ve got to believe the service still gets substantial traffic from search engines, third party sites and Yahoo properties.

There’s so much potential there and Mayer’s time working on Google Local could mean she might look to Yahoo Local for some quick wins (as if there were such a thing in Local).

To be continued…