Training GPT on Google Quality Rater Guidelines and Why You Shouldn’t Do It

Hello I’m Jess and today I’m gonna show you how to train your own GPT instance on the Google Quality Rater Guidelines and also tell you why it may not be a good idea to do that. Last week I made a thread about this on the blue hell bird site and now this is a longer version of that Tweet Thread. Copy the Colaboratory to follow along at home! Introduction Explanation of GPT and its capabilities GPT is the…

A Guide To Artificial Intelligence in Easy English

Soundtrack I had a conversation with my mum a while ago about the new DALL-E ‘thing’ that came out. My mum’s an artist and a writer– not a technophobe or a luddite by any means, but not a developer either. I’m not sure if I imagined the concern in her voice or not, but the tone of the conversation was bleak. The images generated by DALL-E were vivid, and beautiful, and seemed like art. Well, maybe that’s not fair. Maybe…

Google Helpful Content Update: What You Need To Know

Google Search is running a new major algorithm update next week. This introduces some new ranking factors that will, they hope, improve the quality of the content served in the SERPs. What you need to know: The update is coming out next week. It will take two weeks to complete, in English only. If you are hit, you can recover by removing “unhelpful” content It is a sitewide signal It has been added to the Google Algorithm toolkit: it will…

15 Things I Learned at BrightonSEO April 2022

Conference recaps! They’re really for the people who went to the conference, aren’t they? Hopefully this will be a good substitute for those who didn’t make it, and will be a good refresher for people who did! I attended BrightonSEO for the first time in person this year, and it was fantastic. Also big shout out to @errioxa on twitter who compiled all the slides into a handy dandy Google sheet. And YellowBlue marketing who put them in a blog post. And Viaduct Generation who put together a…

How to Think About Your Internal SEO Toolset

For those that missed the live webinar on February 10th, 2022, the following is a recording and a summary of the interview given by Jess Peck, Technical SEO & Machine Learning Engineer at Local SEO Guide and Clearscope’s co-founder Bernard Huang. They discussed SEO toolification and the best ways for agencies and SEOs to think about their internal SEO toolset.  [row][one_half] Bernard Huang- Co-founder of Clearscope Follow Bernard on LinkedIn here .[/one_half][one_half]   Jess Peck –  Machine Learning Engineer at…