Best Local SEO Tools & Software

Last Updated May 14, 2024

The market for Local SEO Tools & Local SEO Software is just as fragmented and confusing as the rest of the Local Search Marketing industry.  We use this space to keep track of what’s out there.

Many of these tools do more than their categorizations suggest. Like I said, confusing. But essential to any Local SEO campaign.

Chrome Extensions- Tools to Change Your Location in Browsers/Check Local SERPs
Local Citation Software/Business Listings Management
Local Rank Trackers
Customer Review Management & Monitoring Services
Store Locator Builders
Mobile Stuff
Miscellaneous

Local SEO Google Chrome Extensions – Tools to Change Your Location in Browsers & Google/Check Local SERPs

1. AWR Search Anywhere – Chrome extension to change your browser location
2. GeoProxy Chrome Extension
3. GMBSpy – Find the categories of a Google Business Profile
4. GS Location Changer – – Chrome extension to change your browser location
5. How To Change Your Location in Google Chrome (article)
6. How To Change Your Browser Location in Google Chrome (video)
7. Shawn Ryder’s Local SEO Tracking Tool
8. Valentin.app: An easy way to get localized SERPs at an exact location without any additional tools.

Local Citation Software/Business Listings Management

1. Try our Local Citation Audit & Clean Up Service – Building citations can be the key to a succesful local SEO program
2. N.A.P. Hunter! – Free Local Citation Checker Chrome Extension
3. Citation Burst & Google+ Local Analysis Tool (by Bright Local)
4. GMBAPI
5. GoDaddy’s Local Business Listings
6. Google ID & Review Link Generator (by Bright Local)
7. Local Site Submit
   
8. Local Galex by Nexunom
9. Localo
10. Moz Local – See my review of Moz Local
11. MyPresences
12. NapTuneListings by Milestone Marketing
13. Qiigo.com – Pronounced “Key-Go”
14. RioSEO
15. Single Platform – Owned by Constant Contact
16. Synup
17. Uberall
18. Universal Business Listing
19. Whitespark Local Citation Finder: Excellent tool that finds citations for top-ranked businesses for specific local queries in Google
20. Yext PowerListings
21. Chatmeter
22. Location3
23. RenderSEO

Local Rank Checkers/Rank-Tracking Tools

1. GrowthBar – Chrome Plugin for SEO that helps you find Keywords, Backlinks and Search Suggestions
2. AgencyAnalytics
3. AllLocal (rolls up GMB Insights & Bing Places reports)
4. Ahrefs: Not necessarily “Local” but tons of great SEO data in one tool.
5. Authoritas
6. Authority Labs – One of the kings of keyword rank checkers
7. Bright Local Local Rank Flux
8. Bright Local Search Rank Checker – 1 Month Free Trial – Lots of great tools for generating local seo reports for agencies
9. Georanker
10. GetStat (acquired by Moz)
11. LinkDex
12. Local Search Tool
13. Local Falcon (visualize local map rankings)
14. LocalRanking.com
15. LocalVox
16. MapLabs (rolls up GMB Insights Reports)
17. Moz Local Market Analytics
18. MyPresences
19. Places Scout
20. RankTrackr
21. RankWatch
22. SEMRush: Not necessarily “Local” but tons of great SEO data in one tool. A great local search results checker.
23. SERPScan
24. Sitechecker
25. SweetIQ
26. UpCity
27. WhiteSpark Local Rank Tracker
28. ZoomRank

Mobile Stuff

1. The SERPerator: For address-specific testing of local-mobile SERPs
2. The Pageoscope: For testing mobile landing pages & GMB on mobile

Customer Review Management & Monitoring Services

1. BazaarVoice – Retailer customer review solution
2. BirdEye – Generate reviews & publish your Yelp and other reviews for other local review sites on your own profiles.
3. Broadly – Josh Melick’s & Assaf Arkin’s start-up
4. ChatMeter – Rep management platform
5. DemandForce – Local review, email & social platform targeting Dentists & Auto
6. GatherUp – Review generation. Local reviews monitor. Google Q&A monitor and more.
7. Grade.us – Let’s you create a “spiffy” reviews page that’s not hosted on your site
8. Modern Comment – Mobile post-purchase review service. Listed only because Gib Olander started it.
9. MyPresences
10. Nice Job
11. Podium
12. Reputology
13. ReviewInc
14. ReviewPush
15. ReviewShake
16. ReviewTree
17. Review Flow (by Bright Local)
18. Review Trackers
19. ThriveHive GMB Q&A Tracker See top questions asked in your GMB category (very cool)
20. ShoutAboutUs
21. Sobox (by Avantar)
22. SoConnect
23. Vendasta – Rep management platform
24. Yext Reviews
25. Review Grower

Store Locator Builders

1. Placeable
2. Rio SEO
3. SIM Partners’ Velocity
4. SOCI
5. Uberall Locator + Pages
6. Yext Pages
7. Yoast’s Local SEO for WordPress Plugin (No more juicy anchor text for you sir)

Miscellaneous

1. ClickX – Online Lead Generation for Local Businesses
2. ContactUs
3. Huckabuy – Automatically apply structured data to your site
4. SEOTest.dev – Live SEO Testing Ground
5. White Label Local SEO Services – from Local SEO Guide!

We’ll add more later. Feel free to suggest more to Andrew via Twitter.